Lynn Espinoza is a broadcast news veteran with more than a decade of media, presentation and executive coaching experience. She has developed personal coaching sessions for Fortune 100 C-level executives, corporate communicators of all kinds, doctors, lawyers and leaders in non-profit.
Archive for March, 2009
The Murrow Symposium in Changing Times
Next week, I’ll be conducting a workshop at the Murrow Symposium, for Washington State University’s Edward R. Murrow College of Communications. I’ll be joined by prestigious colleagues - leaders in TV and radio. Our focus will be helping new communications graduates to land their first jobs in broadcast news.
It’s going to be harder for this […]
A Media Training Invitation for Barack Obama
Sometimes I think I’m losing my sense of humor.
Then, I realize that the whole country - maybe the whole planet - is feeling pretty serious. The world economy is in the crapper; jobs are gone; we are at war.
That’s why, when President Obama grins and giggles when talking about the economy, the state of the […]
A Very Big Card has Fallen
“… Were it left to me to decide whether we should have a government with no newspapers, or newspapers without a government, I should not hesitate a moment to prefer the latter.” - Thomas Jefferson
Whether or not you live in Seattle, you’ve probably heard the news. I guess we should be thankful that we still can […]
An Unexpected Level of Customer Service
Why is it that, whenever I go to Costco by myself, I buy only heavy things? When my big, strong husband is with me, we buy things like socks and trail mix. But alone, by the end of my route, my cart is full with 72-pound bottles of laundry detergent, 50 pounds of cat litter, three […]
A Sad State of TV Affairs
I have to say I’m not surprised by this article , written by a journalism professor at USC’s Annenberg School of Journalism. The upshot is that TV News has become the pariah of the journalistic community. Not just for news consumers old enough to remember good TV news, but even for experienced reporters and young students who […]