Lynn Espinoza is a broadcast news veteran with more than a decade of media, presentation and executive coaching experience. She has developed personal coaching sessions for Fortune 100 C-level executives, corporate communicators of all kinds, doctors, lawyers and leaders in non-profit.
On Communications and Credibility
Posted on November 22, 2009. Filed under: Latest News
Oh boy, do I hear this a lot: “I can’t be successful with my communications program, because communicators have no credibility with the executives!” In many cases, both statements are true. You can’t be successful if your executives aren’t buying in, and you’ll never have credibility if you are not successful. Chicken or the egg, right?
Successful corporate communicators from some of the leading companies contributed their ideas on how to get around this conundrum in this article , on my favorite site for communicators - ragan.com.
My favorite tip: Don’t have a seat at the table? ASK for a seat at the table. It worked for the author, and it has worked for me as well.
Enjoy the week ahead!
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