Lynn Espinoza is a broadcast news veteran with more than a decade of media, presentation and executive coaching experience. She has developed personal coaching sessions for Fortune 100 C-level executives, corporate communicators of all kinds, doctors, lawyers and leaders in non-profit.
Archive for March, 2010
Pay Your Users Some Respect
I am fortunate to work with some of the most exciting technology companies on the planet. The people who work in these companies are passionate about bringing their technologies to the public; a public always hungry for the latest gadget or gizmo. Communications teams work hard to build a story that will connect the technology [...]
I want New Mexico
I’ve been in business now for three years. Thousands of kind readers from 81 countries have joined me on this blog. There’s really nothing unusual about my blog stats except for one thing. I’ve never had a visit from New Mexico. I have every state – plus Puerto Rico, the U.S. Virgin Islands and Guam. [...]
The Bellweather
As a business of one, it doesn’t take me very long to detect trends in my business. Think of the economy as a huge ship (no, not the Titanic), and I am a tiny speed boat. I can turn quickly, but even just slightly choppy water can really batter my hull. I operate best when [...]